About Us

About Us

President, Dave Riggs
Dave’s 25 Years in agriculture marketing and communications makes him an invaluable asset in determining your company’s direction. Whether it’s marketing, communications, grower issues or project management Dave has lead this team in success and growth for all our clients.

California Strawberry Commission, past president
Board of Directors, Produce Marketing Association
Board of Directors, United (what is the rest of the title)

Executive Committees:
• Produce for Better Health Foundation
• United Fresh Fruit & Vegetable Association
• Minor Crop Farmer Alliance
• Alliance for Food and Farming
- Chair, Crop Protection Coalition
- Vice Chair, California Ag Issues Forum

Judy Riggs, Vice President, Research and Development
20 Years of market research for various industries, including agriculture, publishing. All successful projects begin with research. Research becomes the backbone on which your company or products future is based. Judy’s extensive experience presenting research at industry conferences and events, sales meetings, and client sales calls makes her an asset in any situation; Judy is able to convey complex findings in an easy-to-understand and approachable manner.

Brad Smith, Director, Marketing, Media and Communications
22 Years of successful regional and national marketing and advertising experience for a wide range of companies including agriculture, wine, food, consumer, and hospitality. Brad has worked on both consumer, and Business to Business accounts and brings years of front line experience in marketing products, product development, point of sales, advertising and new product launches for such companies as Driscoll’s, Mann Packing, California Strawberry Commission, Fresh Express, Naturipe, D’Arrigo Bros. and many others.